company news about Why has the water screen movie become the new darling of cultural tourism?

The rise of water screen movies as a new favorite in cultural tourism is no accident. It possesses a unique charm that captivates tourists from multiple angles.

The sheer size of water screen movies is beyond imagination. A typical small water curtain is nearly 10 meters long and wide, covering an area of ​​about 100 square meters; while large lake water screens can exceed 150 meters in length and 30 meters in height. Imagine such a massive water screen rising from a vast lake surface; the visual impact of projected images is far beyond what ordinary movie screens can offer. Moreover, the 3D effect of water screen movies is outstanding. It abandons the traditional white cloth and walls as projection surfaces, using a transparent water screen instead. This creates a special optical effect during image playback, making the image seem to transcend the limitations of two dimensions, becoming three-dimensional and vivid. In some water screen movies showcasing natural scenery, majestic peaks seem to rise from the water screen, and dense forests appear almost within reach. Viewers feel as if they are immersed in a real natural scene, experiencing the charm of nature firsthand.

Water screen movies offer more than just visual enjoyment; they provide a comprehensive sensory feast. In terms of sound, they are equipped with a high-powered sound system, delivering clear and powerful sound. When the rousing music begins, the surging melody seems to strike directly at the heart, making the viewer's heart beat faster; while gentle music flows like a babbling brook, slowly seeping into the viewer's heart. The lighting and laser effects further enhance the water screen movie experience. The constantly changing, colorful lights complement the images on the water screen, sometimes creating a mysterious atmosphere, and sometimes showcasing lively and joyful scenes. Laser beams weave through the air like a nimble paintbrush, outlining wondrous patterns that perfectly complement the water screen and music. From visual and auditory perspectives, the audience is completely immersed, as if stepping into a dreamlike world, fully enjoying this breathtaking sensory experience.

Today, some water screen movie projects have added interactive elements to enhance the experience for visitors. For example, viewers can control the images on the water screen through simple actions such as waving, jumping, or making sounds. When you wave joyfully, flowers on the water screen may bloom; when you shout, animals on the screen may run joyfully. This interactive approach greatly enhances the visitor's sense of participation, transforming them from mere spectators into active participants in this spectacular light and shadow feast. In family trips, such interactive elements immerse parents and children in joy, allowing them to explore the wondrous world of water screen movies together and strengthening their bond. For young tourists, this novel interactive experience is highly attractive, letting them feel the fun brought by technology and leaving them with lasting memories.

Water screen movies offer a rich variety of content and are highly creative, representing a perfect fusion of story and technology. They can tell local cultural stories, vividly presenting ancient legends and historical events through light and shadow, allowing tourists to appreciate the beautiful scenery while gaining a deeper understanding of the local cultural heritage. For example, in some ancient city scenic areas, water screen movies can present the historical changes of the ancient city and scenes of ancient people's lives, allowing tourists to travel through time and experience the charm of history. They can also be imaginative science fiction and fantasy themes, using advanced technology to create a mysterious universe and a wondrous otherworld, leading the audience on a fantastical adventure. These unique creative ideas, combined with advanced projection technology and special effects, make each performance of the water screen movie a unique audio-visual experience, deeply attracting tourists and leaving them wanting more.

Scenic spots across the country have introduced water screen movies to create unique IP identity for themselves. Take Hangzhou's West Lake as an example; its water screen movies cleverly combine the natural scenery and historical culture of West Lake. On the water screen, there is the picturesque scenery of West Lake, the romantic legend of Xu Xian and Bai Niangzi, and poems about West Lake written by literati. These captivating elements have made the West Lake water screen movie a unique cultural tourism project, attracting countless tourists and further enhancing the West Lake's brand image, significantly increasing its popularity and appeal. The water screen movie at the North Square of the Big Wild Goose Pagoda in Xi'an is equally impressive. Against the backdrop of the Big Wild Goose Pagoda, it vividly portrays ancient Buddhist culture and the grandeur of the Tang Dynasty, complementing the musical fountain on the square and transporting visitors back to the Tang Dynasty. This has made the North Square of the Big Wild Goose Pagoda a popular tourist landmark in Xi'an, attracting a steady stream of visitors.

The emergence of water screen movies has become a new growth point for the nighttime economy, effectively boosting consumption in surrounding catering, accommodation, and shopping. For example, during the water screen movie event at Xuanyuan Lake Park in Xinmi, Henan, the scene was bustling with activity, and the surrounding food street also experienced a surge in business. The aroma of grilled skewers filled the air, and vendors were busy serving bowls of steaming hot snacks to tourists. After enjoying the spectacular water screen movie, many tourists head to the food street to sample local delicacies and treat their taste buds. According to food stall owners, their sales increased several times over during that period. Nearby hotels and guesthouses also benefited, experiencing a significant increase in occupancy rates. To better enjoy the water screen movie and the surrounding night view, tourists opted to stay nearby. Some hotels even launched water screen movie-related packages, such as "water screen movie viewing + accommodation," which were very popular. Furthermore, souvenir shops and convenience stores around the water screen movie area also saw a noticeable increase in sales; people couldn't resist buying small souvenirs to create lasting memories while enjoying the movie.